Growth Strategist
About the role
You turn a commerce brand's own numbers into the plan everyone else builds against. The read, the sequence, and the case for it carry your name.
Every engagement starts with the same question: where does this brand's growth actually come from, and what's in the way. Someone has to answer it with the brand's own numbers, not a template. That's this role.
What you'll do
- Build the read on each brand: where revenue comes from by channel and cohort, what constrains it, which lever moves first and why.
- Turn the read into the plan: the sequence of what to build, and the case for it.
- Direct AI systems that do the assembly, the pulls, the drafts, the first pass of everything, so your week goes to judgment, not decks.
- Work in the stack we work in, Shopify, Klaviyo, Meta, and know what each one can and can't tell you.
- Walk the founder through the plan in plain language, and defend it.
- Check your calls against what happened, and revise the plan when the numbers disagree with it.
What you'll own
The plan. The read on the business, the sequence of what to build, and the case for why. You direct AI systems that do the assembly, the pulls, the drafts, the first pass of everything, so your week is spent on judgment, not on decks.
Who you are
- You think in numbers but you can explain the plan to a founder in plain language.
- You've done this inside a brand or an agency, and you kept wanting to own the call instead of formatting it.
- You're comfortable being accountable for what the analysis recommends.
Who this isn't for
If strategy means frameworks and workshops to you, or if you'd rather present the analysis than be accountable for what it recommends, you'll be unhappy here. The plan has your name on it.
How we evaluate
Whether the levers you called moved when we pulled them. Judgment, checked against what happened.
If this is your seat, show us the work.
Not a resume. One thing you made or moved that speaks to this role. We read every one, and we write back either way.